Welcome to RoastMyKibble, where we cut through the marketing BS and tell you what's really in your dog's food.
Our Mission
We're here to expose ingredient tricks, hidden fillers, and misleading labels in the pet food industry. Unlike other review sites, we don't take affiliate commissions or advertising dollars from the brands we review.
Quality Over Commissions
We're independently funded and beholden to no one but your pets. That means when we roast a brand, it's because they deserve it—not because a competitor paid us more.
Truth Over Trends
The pet food industry is full of buzzwords like "grain-free," "natural," and "premium." We break down what these terms actually mean and whether they matter for your dog's health.
How We Review
Every review follows our strict evaluation criteria, focusing on ingredient transparency, protein quality, and manufacturing standards. We don't play favorites, and we don't soften criticism.
Your dog can't read ingredient labels. But we can—and we do, so you don't have to guess.